Marketing Associate - Remote | Betternship Recruitment Agency | ₦150,000 - ₦300,000

Job Title: Marketing Associate (Remote)

Location: Lagos - Remote

Company Name: Betternship Recruitment Agency

Job Type: Full Time

Salary: ₦150,000 - ₦300,000


Job Summary

Our client is seeking a results-driven Marketing Associate to lead and execute marketing strategy across brand management, campaigns, research, lead generation, and public relations.

This role is ideal for a strategic thinker who can also execute consistently. You will take ownership of brand positioning, manage campaigns end-to-end, generate qualified leads, and use data to drive measurable growth.


Key Responsibilities

Brand Management

  • Own and manage brand identity across all channels

  • Ensure consistent messaging, tone, and visuals

  • Strengthen brand visibility within target markets

Market Research & Analytics

  • Conduct research on market trends and competitors

  • Analyze performance data to refine strategy

  • Use insights to improve targeting and campaign effectiveness

Campaign Management

  • Plan, execute, and optimize multi-channel marketing campaigns

  • Coordinate timelines, messaging, and deliverables

  • Track results and continuously improve outcomes

Lead Generation

  • Develop and execute lead generation strategies

  • Track and manage marketing-qualified leads

  • Collaborate with leadership/sales to improve conversion rates

Public Relations

  • Manage PR initiatives and media outreach

  • Coordinate partnerships and brand communications

  • Ensure positive public brand representation

Ideal Candidate Profile

You are:

  • An initiator who spots opportunities

  • An implementor who executes effectively

  • A driver who delivers measurable results

  • A refiner who improves systems using feedback and data

This role suits someone who thrives in a structured onsite environment and performs well in a fast-paced setting.

Qualifications

  • 3–5 years of relevant marketing experience

  • Strong analytical skills with data-driven decision-making ability

  • Strategic thinker with hands-on execution capability

  • Understanding of design principles and branding

  • Strong communication and project management skills

  • Proactive, accountable, and self-motivated

Industry-specific experience is not required.


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